Built-in checks

Always on, every plan

Every crawl — including on the free Hobby plan — runs the full audit engine: 57 checks across three lenses:

• Technical SEO — broken links and redirects, titles and descriptions, canonicals, indexability, status codes, sitemap and robots.txt hygiene.
• Accessibility — the checks behind the A11y score.
• GEO (AI-search readiness) — structure, answerability, schema/structured data, and llms.txt: the things that decide whether AI search can understand and cite your pages.

There’s nothing to configure or enable. The full catalogue, with the reasoning behind each check, is in What it checks.

Plain-English findings

Every finding comes with three things: what we found (with the affected URLs), why it matters, and how to fix it. The goal is that you never have to google an issue name to know what to do next.

Severities

Each check reports at a severity — error, warning, or notice — which drives issue ranking and the scores. Severities are fixed per check, so reports stay comparable over time.

When the built-ins aren’t enough

Checks that are specific to your site — brand rules, required schema on certain page types, banned phrases — are what custom rules are for.